MBA networking is not working
“…networking was the third most important reason given for studying for an MBA…” This is one of the findings of the Financial Times 2011 MBA Ranking.
But are they talking about networking?
Or about accessing an elite list of names and contacts: the alumni directory?
As the FT article stresses: “The problem with MBA networking is that you have never even met the people who are asking for help. (…) they are strangers. Does the fact that they went to the same university as you mean you should help them?”
I believe that contacting someone from the alumni directory is not really networking. You are not giving anything back; you are only asking for something.
What is MBA networking then?
It is, for example, having a mutually beneficial relationship with a peer from your MBA group, which leads to introductions and further useful contacts. Please notice the “mutually beneficial” aspect of the relationship.
Why is it then that most MBA programs do not include “networking techniques and strategies” within their leadership skills syllabus?
The good news is that some MBA programs have started including them. In fact, I teach at some of those. Even better, the feedback I receive from some of the students several months after the end of their MBA program is most positive. Their careers are really benefiting from their new networking skills.
When you choose which MBA program to follow, please consider whether they teach networking skills (or even advanced networking) as part of their curriculum.
Related links:
- The problem with MBA networking, FT Article (January 31 2011)
Connecting Forward: Buy yours at Amazon.co.uk
Networking may be taught by MBA programs in a Management Communication class (which I do) or in conjunction with professional development activities (which I’ve also done). Fact is that such training/education is taking place; I don’t know how widely (and have seen no data on it). Equally if not more important is the avid participation of alumni, which in my experience has been rather elusive.
Yes indeed, University of San Francisco is one of the Universities that includes networking in the curriculum. I am sure your students benefit most!
Alumni participation is one of the challenges most universities face. Even at Alumni Reunions, people tend to stick with their old friends and miss the opportunity to meet new people, and thus expand their network.