TEDx: get more weak-ties

Attending a TEDx event is much more than just listening to the speeches.

James Fowler, Chris Fariss & Robert Bond conducted an informal experiment at TEDxSanDiego 2010. They analysed the patterns of connections. A connection was defined as a conversation that participants considered “interesting”.

They found that TEDx:

  • promotes connections to people who are different.
  • promotes new connections.
  • gets new people involved.
  • promotes equal participation.
  • doubles connectivity between participants.
  • helps friends of friends connect.
  • increases reciprocity.

The first three are extremely useful. We already know how important it is to connect with people very different from you. They are the weak-ties that make your network reach much further.

From that study, we can safely assume that attending a TEDx is a great way of effectively extending your network with very valuable links.

Why am I writing about this?
That study came back to my mind this morning while finishing the touches for my presentation at a… TEDx, of course!
It is TEDxAndorraLaVella where I will be speaking about “Six degrees of separation: reality or urban myth?”

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