Archive for October 2010

“Useful unsexy telephone”, Zappo’s CEO

Tweet “As unsexy and low-tech as it may sound, the telephone is one of the best branding devices out there”. This is one of the highlights of a recent article in Harvard Business Review by Zappo’s CEO (Tony Hsieh). [Zappo’s is the leader online shoe retailer acquired recently by Amazon.] And it goes even further: [...]

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After your visit to your new country: follow-up

Tweet You had prepared your visit to your new country and been there. You are now back. Obviously, when you return to your home country you should follow up with every single contact you have made. A letter is a great way to do this. You should make sure you get a real stamp instead [...]

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During your visit to the new country

Tweet You have done a good preparation for your trip. You are now there! Some of the people you will meet might not be relevant to your network. Some others will be excellent contacts. No matter what category the person you are meeting falls into, you should always ask for recommendations of other people to [...]

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Prepare your visit to your new country

Tweet You’ll be visiting your new country for a few days to get your local network started (see previous post). Ensure you prepare for your trip. You should try to schedule meetings for at least your first two days there. You are a great networker and you know that it is advisable to use the [...]

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