Archive for March 2010

The CEO is not the most important person

Tweet Is the CEO the most important person when networking in a corporation? Probably not. It is often better to approach networking top-down than bottom-up. That means, starting at the top and moving down hierarchically. However, depending on your goal, the CEO might not be the best placed person to help you. The CEO might [...]

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Do you remember me? Forget it…

Tweet You are at a conference. You see someone you met at another conference two months ago. You approach that person and say: “Hi, do you remember me?” S/he is now on the spot. S/he doesn’t remember you and might be embarrassed to say so. A much better approach is: “Hi, my name is Jordi. [...]

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Practicing self-introductions

Tweet If networking is hard for you, if you feel similar to that country town person from the previous post: please practice, practice and practice some more. Do not jump straight away into real business networking. You should practice first within “safe environments”, be they within training sessions or within settings you create yourself. A [...]

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Is networking easier for some?

Tweet In a previous post I wrote, “Networking is an attitude rather than a set of tools”. Such an attitude might be easy for people from some cultures. However, other people need to make an effort to have the required approach . Let me share with you an example from two participants in one of [...]

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What you know or who you know?

Tweet Some people claim that who you know is more important than what you know. The main reason for this is that who you know can lead you to the information that you don’t know. Does this apply to networking? Not really. In fact what is most important when networking is not “who you know” [...]

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